CD Baby Brings 100,000+ Independent Music Albums to BestBuy.com |
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Best Buy is launching an independent music catalog at BestBuy.com that will give shoppers access to the largest online library of independent music. Through an alliance with CD Baby, Best Buy customers can access and purchase more than 100,000 hard-to-find albums sold direct from the artist.
CD Baby handles online sales and distribution for independent artists and labels. More than 75,000 artists sell their music through CD Baby, making it the largest seller of independent music on the Web.
"Best Buy believes the future of music depends on consumers exploring new music and connecting with new artists," said Gary Arnold, senior vice president of entertainment for Best Buy. "As the link between the artist and the consumer, Best Buy is in a unique position to help generate excitement by exposing people to talented independent artists. It's a responsibility we take seriously, and that's why this agreement with CD Baby is so important."
The alliance with CD Baby is part of Best Buy's overall commitment to provide consumers with as many entertainment choices as possible. Best Buy stocks a deep catalog of music that goes well beyond simply carrying new releases. Offering the CD Baby catalog online will provide an even more diverse selection of music to Best Buy customers.
"Best Buy selling deep catalog directly from independent musicians like this is the beginning of a 'long tail' revolution," said Derek Sivers, founder of CD Baby. "This will highlight the most amazing musicians in all genres of music, that are bypassing the record labels to sell directly from musician to fan."
The CD Baby alliance will be featured on front page of the music section on BestBuy.com. A link will take customers to a searchable library of independent and unsigned artists. Consumers can browse by style of music, check out the top selling albums on the site, and can even search by location to discover talent from their part of the country.
For more information:
* www.cdbaby.com
* www.bestbuy.com
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